General Function:
Reporting to the Sr. Vice President of Sales – Canada and responsible for achieving the required results as they pertain to sales with assigned accounts in Canada, customer development, and attaining growth objectives.
Core Functions:
- Promote/sell/secure orders from existing and prospective customers through a relationship based approach.
- Partner with customers to understand their needs and objectives.
- Demonstrate OMC products and services to existing/potential customers and assist them in selecting those best suited to their needs.
- Build and maintain strong, long-lasting customer relationships.
- Effectively communicate our value proposition through proposals and presentations.
- Increase our customer contact with retailers in the territory.
- To nurture key Broil King partners/retailers that install and maintain a dominant “Broil King Town” in store display.
Details of Functions:
Serve as a contact for all Onward National Accounts:
- provide input regarding needs and concerns of national accounts
- monitor customer forecasts, product demand, edi commitments
- expediting orders
- prepare sales and product presentations
Serve as liaison for Onward National Accounts:
- assist with the execution and development of national account programs
- communicate policy changes, product availability, opportunity buys to key accounts and sales representatives
- gather competitive information with attention to national account programs
- assist with providing sales tools, booking programs and other information to sales reps
- develop a consistent communication schedule for sales reps/key accounts
- assist with training of order desk staff to understand key account programs
Provide detailed evaluation of key accounts and help set goals/expectations for reps and key accounts:
- work with each sales representative to evaluate customer needs and rep performance as it relates to key assigned accounts
- increase our customer contact and implement team selling approach
- track account performance and use this information to set goals and expectations
- continuously review OMC product options; are we well represented across a range of price points and feature sets
- work with reps to develop SWOT analysis for key accounts
- work to improve dealer advertising of OMC brands and web presence
- work to improve dealer merchandising of OMC brands (in store-best practices)
Product Knowledge and Training:
- work to improve sales force product knowledge skills and understanding of programs
- assist with product knowledge training for key accounts
- keep abreast of product changes, OMC programs, market conditions, competitive activities, advertising, and promotional trends through the reading of pertinent literature
Other duties as assigned which may include:
- attending trade shows as required
- developing sales reports for key accounts
- periodic travel
- availability for weekend work
- log your call activities and be prepared to share with your supervisor
